The average Google AdWords spend per month is now $0.07 per user per day.
That’s down a whopping 60% from the last quarter, but it still marks a huge decline from the $1.08 spent per user every day.
Google’s own data shows that advertisers spend over $3 billion on ads on Google Search.
With Google’s advertising budgets dwindling, it’s likely that Google is working to find ways to keep advertisers happy.
One option that’s been suggested to advertisers is to make a separate Google Adwords account.
That way, advertisers won’t have to deal with the same ad-spending costs that they’ve had to deal on their Google AdSense accounts.
Google has also been discussing the possibility of a new Google Ads account that would let advertisers add their own Google Adsense ads to the search results.
Advertisers will need to create a separate account in order to get those ads added to the Google Adverse, as they would have to pay the same fees Google charges for Google AdWord ads.
Google also has plans to add an option for Google Ads that allows advertisers to add their ads to other Google Search results, as well.
Google will announce more details about those plans when the company opens up the Google Search advertising platform for the general public, which it said would be sometime in the third quarter.