Month: August 2021

How to measure ad effectiveness in the digital space

A lot of ad tech companies are taking a closer look at how they’re using advertising to increase ad revenue.While most of them are targeting specific audiences, there are also a few that are targeting larger audiences and advertisers.Here are the top 10 ad tech platforms that advertisers will want to keep an eye on.1.Adblock […]

Burger King is making a $2 billion bid for Adwords competitor, reports Bloomberg

The nation’s second-largest hamburger chain is in talks to buy Adwords rival Adwords.Burger King’s announcement comes as the burger chain prepares to launch its new “Burger Day” promotion.The campaign will see customers place ads in a Burger King mobile app that will lead to a chance to buy a limited-time Burger King burger for $1.99.The […]

Warner Bros. to sell Warner Bros.’ ‘Warwick’ to CBS for $5 billion

Warner Bros., the company behind the upcoming Warner Bros./Time Warner Inc. pic, has agreed to sell its comic book-based movie and TV properties to CBS.Warner Bros. pic will be sold to CBS, which will also license Warner Bros’ other properties, including the CBS television network, the CW network, and The CW digital network, which is […]

How to use Instagram advertising to drive new engagement for your brands

Instagram is one of the most widely used platforms in the world.It allows brands to reach an audience of nearly half a billion users, with a total of nearly 3.8 billion daily active users (DAUs).However, as we have previously pointed out, Instagram is also a great place to engage in online advertising, where brands can […]

How to get your team’s first two wins in the NHL

When a new team is officially formed in a new city, the players get the first few days to decide where they want to live, but the actual season is only about two weeks away.That’s because of an arcane rule in the National Hockey League that requires a franchise to get a first two-game start […]

When Is This Car Wrap Advertising Worth Buying?

When you buy a new car, it’s not just a vehicle.It’s an experience.Cars are your friends.We all want to get out and experience our cars.And you can do that without spending hundreds of dollars on an expensive car insurance policy.Here’s a list of some of the best car wrap ads we’ve seen for your entertainment.Read […]

Google advertises health and wellness ads in Google+

Google is offering its ad services in Google+, a new way for users to advertise and discover the latest health and fitness information from other users.Google+ lets users share links, photos and videos from their Google+ pages with friends, who can then add them to their Google search results.The feature has been available in Google […]

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